Pfizer awards city FFA $1,000
by Chance Wright
Nov 04, 2011 | 4577 views | 0 0 comments | 41 41 recommendations | email to a friend | print
Local, state and national chapters of the Future Farmers of America organization recently competed in a nationwide marketing contest to promote the responsible use of animal health products.

Twenty-three chapters, including one right here in Cleveland, were acknowledged and received a portion of $26,000 in prize money.

“This is something that we were proud to participate in,” said James “Tres” Anderson, director of the Cleveland County chapter of FFA. “We worked in collaboration with the Bolivar County Humane Society and have multiple programs in place working with cattle and other animals that will benefit from this award.”

The Cleveland Chapter of FFA was named a honorable mention finalist in the contest and will receive $1,000 in prize money for their efforts.

“Pfizer Animal Health and our partners are longtime supporters of the values and education FFA offers,” says Julian Garcia, group marketing director with Pfizer Animal Health, in a press release sent out notifying the winners. “This contest allowed us to really get to know individual students and chapters. Not only did these chapters earn funds to help support their activities but these students made deeper connections to the industry that can help them as they become our future leaders.”

Pfizer Animal Health, a business of Pfizer Inc., is a world leader in discovering and developing innovative animal vaccines and prescription medicines, investing an estimated $300 million annually in animal health product research and development.

Future Farmers of America was founded in 1928 by a group of young farmers. Their mission was to prepare future generations of farmers for the challenges they will face in feeding growing populations. They still drive to meet that mission today, however, the organization has branched out from just farmers to future biologist, chemist, veterinarians and entrepreneurs.

FFA chapters participating in the marketing contest worked with a local veterinarian or animal health supplier on an educational program, producer meeting, open house or other initiative to promote the effective, economic and proper use of cattle animal health products. Then, the chapter submitted a plan summary, how the objective was communicated to the audience and the response from beef and dairy producer attendees.